NueMedia, LLC Launches Mobile Sites - Now Companies Can Access Information on the Run

Stoughton, Wisconsin – June 15, 2012: Every month thousands of professionals view tens of thousands of pages on the NueMedia, LLC digital information portals, (DIPs) when they need vital product and process information. CountertopIQ.com, FinishingIQ.com and WoodIQ.com provide today’s countertop, wood finishing and woodworking professionals with a broad array of materials to educate and increase operational efficiency and profitability. Now, these materials can be easily accessed on any Android or Apple smart phone or tablet.

A recent internal study found that almost 80% of today’s business professionals have shifted from “brick and paper” channels to digital channels of engagement. In addition, a study by the GNC predicts that by 2016 ‘50% of email users will likely replace their traditional PC with a tablet or mobile device.’ This means smart phones and tablets are replacing magazines and printed material as well as PCs. We continue to lead the way in eMedia by making the information on our sites available to everyone, everywhere, on any device today,” stated Ross Scovotti, NueMedia President/CEO.

This announcement comes on the heels of NueMedia’s personnel expansion and site redesign. It puts the company well ahead of its development plans for 2012.

For 2102, NueMedia established four major priorities. First it upgraded all of its sites to improve the quality of user’s experience. Second, NueMedia established an auction-style offering that enables sponsors/advertisers to advertise for (literally) pennies a day. The launch of the mobile sites makes it three. The next project on the agenda is to enhance social applications and offerings.

“Our initial planning placed a stronger priority on social media. However, through our research we found all the hubbub to be just that. This was fortified by a study done by IDC that found that less than 20% of the decision makers are influenced by social media networks when interacting with vendors or making buying decisions,” added Scovotti.

To view the mobile sites simply type m.countertopiq.com or m.finishingiq.com or m.woodiq.com from your smart phone’s browser. Tablets can access both the mobile sites and the websites.

CountertopIQ.comFinishingIQ.comWoodIQ.com

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